Impact & Expertise

Publications

Consumer & Retail Publications

  • Article
  • August, 2014
  • In Omnichannel Retail, It’s Still About Detail
  • Pierre Mercier, David Welch, Guillaume Crétenot
  • Convenience is king in the world of omnichannel retail. Nowhere is that more true than in the growing preference for “click and collect” shopping. Retailers that can fulfill such orders quickly possess a distinct advantage. Supply chain and in-store processes must be accurate and reliable; otherwise, shoppers will go elsewhere.

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  • Article
  • August, 2014
  • Less Can Be More for Product Portfolios: Attacking Complexity While Enhancing the Value of Diversity
  • Hannes Pichler, Peter Dawe, Love Edquist
  • Companies in all industries can reduce their product portfolio’s complexity without negatively affecting consumer perception of the variety of their offerings. The solution entails combining insights about the market and supply chain to make the right trade-offs between the cost of complexity and the value of diversity.
  • Read more on bcg.perspectives
  • Report
  • August, 2014
  • The Digital Future: A Game Plan for Consumer Packaged Goods
  • Patrick Hadlock, Shankar Raja, Bob Black, Jeff Gell, Paul Gormley, Ben Sprecher, Krishnakumar (KK) S. Davey, Jamil Satchu
  • The CPG industry is fast approaching a tipping point, with digital innovation restructuring the consumer purchase process from the ground up. This challenge creates an opportunity for early movers to establish tough-to-trump positions and secure long-term competitive advantage.
  • Read more on bcg.perspectives

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