Impact & Expertise

Publications

Strategy Publications

  • Perspective
  • July, 2014
  • Taking a Portfolio Approach to Growth Investments
  • Sebastian Stange, Alexander Roos, Jeffrey Kotzen, Ulrich Pidun
  • One of the most powerful tools available to CEOs and CFOs to promote growth is their company’s approach to capital allocation across its portfolio of businesses. And yet, the way many companies allocate capital is remarkably haphazard. Taking four steps will ensure that capital allocation delivers on the corporate growth ambition.
  • Read more on bcg.perspectives
  • Focus
  • June, 2014
  • Travel Goes Mobile
  • Jason Guggenheim, Stephen Kremser, Pranay Jhunjhunwala, Tom McCaleb, Antonio Alvarez Garcia-Mon, Lee McCabe
  • The impact of mobile on the travel industry will be at least as far-reaching as that of the PC and the Internet. The marketplace is wide open now. To win, companies will need to understand their customers' mobile usage trends, tailor their marketing, and even adapt their operating models accordingly.

  • Read more on bcg.perspectives
  • Report
  • June, 2014
  • An Imperative for Consumer Companies to Go Green: When Social Responsibility Leads to Growth
  • Marty Smits, Dan Wald, Diederik Vismans, Emmanuel Huet
  • In the otherwise mature grocery sector, products that address environmental or social concerns offer the promise of profitable growth. But big conventional brands face challenges in gaining public trust, and a failure to take action could cost them one-third of their existing consumers over the next few years.

  • Read more on bcg.perspectives

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