Impact & Expertise

Publications

Technology, Media & Telecommunications Publications

  • Article
  • July, 2014
  • 2014 BCG Local Dynamos: How Companies in Emerging Markets Are Winning at Home
  • Vincent Chin, David Michael
  • In emerging markets, homegrown companies are moving beyond advantages built on cheap labor to transform the constraints of those economies into profitable opportunities and become thriving commercial enterprises. To spotlight their secrets and successes, we have compiled a list of 50 of these local dynamos.
  • Read more on bcg.perspectives
  • Article
  • June, 2014
  • Pathways Conjoint: A New Approach to Pricing Mobile
  • Stefan Hoffmann, Pierre-Yves Jolivet, Maikel Wilms
  • Facing declining margins in voice and text, mobile operators must center plans around data and price them at optimal levels. While traditional approaches tend to set prices too low, a new BCG methodology results in more accurate pricing by identifying and factoring in how consumers really make purchasing decisions.

  • Read more on bcg.perspectives
  • Article
  • May, 2014
  • A New Business Cycle for Telcos: Time to Invest Again
  • Frank Felden, Thomas Krüger, Terje Tondel
  • The 2013 survey of telco industry participants shows IT spending up for the first time in years, driven by a rise in capital outlays. More encouraging still: telcos seem to be focusing their investments on projects that will support innovation and enhanced customer service.
  • Read more on bcg.perspectives

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